We created a new visual identity to reflect the strengths and values of the organisation across its people, practice and projects.
The sturdy logotype design represents the conscientious approach of the practice and forms part of a bespoke font family developed with Grilli Type Foundry.
The logotype underline device was expanded across all brand communications to form the keystone of a flexible lockup system.
Barr Gazetas value problem-solving, adaptive thinking and supportive teamwork. This is embodied in the new visual identity which is designed to cultivate an invigorated brand and express the ambitions of the practice.